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Whiteboard animation guide

How to write a whiteboard animation script

Updated 2026-10-03 · by the AutoScribble team

Quick answer

A strong whiteboard animation script follows four parts — hook, problem, solution, call to action — with one idea per scene and about 140–160 spoken words per minute in English. A 60-second video needs roughly 150 words; a 2-minute explainer about 300. AutoScribble can write the script for you from one sentence, or keep your own script word for word.

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The 4-part structure

Hook: a question or surprising fact in the first five seconds. Problem: what your viewer is struggling with. Solution: how your idea, product or lesson solves it, shown step by step. Call to action: one clear next step.

Write for the ear

Use short sentences, everyday words and concrete images that can be drawn. If a sentence cannot be pictured, it will be hard to animate.

Template: 60-second explainer

Hook (10s) — Problem (15s) — Solution in three steps (25s) — Call to action (10s).

Words per video length (English narration)
LengthApprox. wordsScenes
30 seconds70–803–4
1 minute140–1606–8
2 minutes280–32010–14
4 minutes560–64018–24

Real examples

From the gallery: Learning & Education, Social Content

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Frequently asked questions

What if my script is too short for the length I picked?
AutoScribble tells you before anything is charged, and you can let it expand the script or make the selected length anyway with your exact words.
Can I write scripts with bullet points?
Yes. Formatted scripts with bullets, bold and lists are understood, and the video talks through lists item by item.

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