Guide · Financial Services & Insurance · By the AutoScribble Team · Published 22 September 2026
How to create financial literacy explainer videos
Short answer
Choose one concept, explain it with a single clearly labelled illustrative example using round numbers, avoid product recommendations or promised returns, and end by pointing viewers to free guidance or regulated advice. Draft in AutoScribble, then have a qualified colleague or compliance function review the script.
Who this guide is for
Financial education teams, credit unions, building societies, money-advice charities and schools teaching personal finance. It's part of our financial services & insurance resources.
What you'll need
- The concept and audience
- An illustrative example
- Signposting to free guidance such as MoneyHelper
Step by step
- 1
One concept
Compound interest, budgeting, credit scores — separately.
- 2
Illustrative, round numbers
Say ‘for example’ and label figures on screen.
- 3
No promises
Avoid guaranteed outcomes or recommending specific products.
- 4
Signpost
Point to free, impartial guidance and regulated advice.
- 5
Review
A qualified colleague checks accuracy and tone.
Illustrative script: compound interest
Scene 1 — A small plant in a pot with £100 on the label. “Imagine you save £100 and it earns 5% interest a year. These numbers are just an example.” Scene 2 — The plant grows a leaf labelled £5. “After one year, you've earned £5.” Scene 3 — The next year, the new leaf is slightly bigger: £5.25. “Next year, you earn interest on £105 — so a little more.” Scene 4 — A tall plant after many years. “Over time, earning interest on your interest adds up. Real rates vary, and savings can be affected by inflation.”
Illustrative example written for this guide.
Copy the AutoScribble prompt
Complete prompt
Make a 2-minute landscape whiteboard video explaining [concept] to adults with no financial background. Use one clearly labelled illustrative example with round numbers, say on screen and in narration that the figures are illustrative, avoid any product recommendation or promise of returns, and end by pointing viewers to free guidance at MoneyHelper and regulated advice for personal decisions.
Common mistakes
- Unlabelled example figures
- Implied recommendations
- Ignoring inflation or fees where relevant
Review before publishing
- Maths is correct
- Figures labelled illustrative
- No product recommendation
- Signposting included
Questions
Can I name specific products?
In education content, it's safest not to. Firms promoting products must follow financial promotion rules.
Sources and further reading
